How the "re-aesthetic" changed the economic and social status in the USA: The “American Model.”

The article, written by Sharon Zukin, addresses examples of countries where the public image presented to tourists is carefully curated. She provides the example of Barcelona in Spain, where the buildings and paintings seamlessly blend old and post-modern cultures. The author explores how politics and government shape the public image, making it an imaginary construct. Whoever controls the public space establishes the representation of society.

The beginning of re-aesthetic in New York in the 1980's.

Since the 1960s, public spaces have become more attractive and dynamic to the more socially vulnerable groups, such as drug dealers, users, and homeless people. Consequently, there was a rapid devalorization of these spaces. However, afterward, a positive transformation occurred, leading to a significant valorization of the local space. This social valorization unfolded in financial, moral, and social values, giving rise to a new understanding of what constitutes "bad" and "good" aesthetics. Interestingly, many artistic movements have contributed to the "re-aestheticization" of city centers.

The origins of the devalorization of American public space

The private paper in rebuilding the New York internal view.

How the Great Depression affected the USA's public space: